Unafraid to reinvent herself or explore recent paths, Beyoncé continually shows us that Black women should unapologetically take up space, regardless of the arena. While casually announcing her upcoming country album, Beyoncé also expertly announced the launch of her recent hair care line, CÉCRED (pronounced “saint”).

Bey is no amateur when it comes to the hair care industry. Growing up, her mother, Tina Knowles, ran a successful beauty salon in Houston, Texas for years.

“I grew up sweeping hair in my mom’s living room. That’s where a lot of who I am comes from,” he says on the company’s website. “It has been my lifelong dream to create these hair products and put my mother’s teachings into practice.”

While there have been a number of expectations surrounding the line, there are others who wonder if this line is truly useful for black hair, especially since the masses only knew Bey when she rocked her iconic blonde extensions. Her real hair is rarely seen.

“I hope we collectively won’t immediately purchase products from an artist who has no knowledge of hair, but we are hesitant to pay for advice from licensed professionals. But that’s probably wishful thinking,” one of them said User X upon hearing about Beyoncé’s new venture.

“Have any BLACK people with 4C or thicker hair tried Beyoncé’s hair care routine? “I’m sorry, I just don’t believe that someone who barely shows their real hair to the world knows the secrets to effective hair care.” he said other.

In an interview with Essence, Bey shared the importance that science and research have played in the development of CÉCRED, stating“First I had to find the right team with the best experience, who also shared my beliefs. …We have made every effort to make decisions based on the results and the absolute best science. By having access to proven ingredients and creating our own patent-pending technology – we now have a line that works universally.”

CÉCRED’s marketing videos have also faced criticism because they depict individuals with different hair textures and praise how the product affects their hair, suggesting that it is a hair care brand for everybody.

While inclusivity is necessary, Beyoncé’s fan base of mostly black women who’ve followed her since Destiny’s Child feels each skeptical and alienated.

“Is the product intended for black hair or???” asked a fan on X.

“It’s Black History Month and they decide to highlight a non-Black influencer in a hair care line. “No one on the team said maybe we should wait until March to post this video and choose a black woman instead.” questioned other.

The reality is that black hair may require completely different products and ingredients than those most promoted to the masses. In a sea filled with “for everyone” hair products, Black consumers still struggle to find products that work for them. While we love supporting Black artists and types, it’s still necessary to do slightly research and never blindly buy a product, regardless of whose name is related to it.

So let’s take a more in-depth take a look at a few of CÉCRED’s most anticipated products and a few of their ingredients to determine whether or not they are friendly to black hair.

A ritual with fermented rice and rose protein

CÉCRED description: “A luxurious ritual made simple. This two-step ritual begins with a fermented rice and rose protein powder that immediately transforms into a water-activated, strengthening hair rinse, followed by a conditioning Silk Rinse rinse to balance softness and shine.

If you want to naturally regrow your hair after a big chop, fermented rice has long been considered a great product for healthy hair growth. Rice water is rich in antioxidants, which also help reduce scalp inflammation. This is especially beneficial during the winter months when our scalp tends to dry out.

Dr. Neil Sadick, popular celebrity dermatologist, reported to Refinery 29 that “rice proteins can strengthen hair strands and seal split ends.” This product will certainly appeal to all hair types and people with dry scalp.

In addition to strengthening hair, rice water has been proven to stimulate hair growth. Dr. Tiffany St. Bernard, PhD in biomedical engineering. and founder of HairDays, as reported by CNN This rice “Rice comes in many different types and contains a whole spectrum of nutrients, from vitamin B, vitamin C, potassium, magnesium, selenium, phosphorus, amino acids and more.” Amino acids are especially beneficial for hair growth because they are the building blocks of the proteins that make up hair.

Benefits of a ritual based on fermented rice and rose protein:

• Protection against hair breakage and loss
• Reduce dry, irritated scalp
• Promotes hair growth

Deeply moisturizing conditioner

CÉCRED DESCRIPTION: “Restore life to dry and dull hair. This incredibly rich formula contains our blend of African oils and shea butter to moisturize, soften and improve manageability.

This silicone-free deep conditioner contains a blend of African baobab, moringa and black seed oils and shea butter. The extraordinary amount of collagen found in baobab oil is said to improve hydration and elasticity and build keratin proteins that support hair growth. Many of us are already familiar with the health benefits of black seed oil, but this is a study found that it is also great for reducing hair loss.

The ingredient list also includes squalane, an oily substance naturally found in humans and plants. Squalane is found in many cosmetic moisturizers and conditioners and mimics the body’s natural ability to moisturize.

While many of the products on the CÉCRED website are designed for all hair types, this one is especially designed for girls with curly and curly hair, especially those whose hair needs deeper hydration and hydration.

Benefits of a deeply moisturizing conditioner

• Very moisturizing
• Revives dull hair
• Defines curls

Nourishing hair oil

CÉCRED description: “This blend of 13 oils—including sea buckthorn, baobab, moringa, black cumin, castor oil, sunflower seed, watermelon seed, olive, sweet almond, linseed, golden jojoba, argan and coconut—and plant extracts seals, moisturizes and adds soft, natural shine – all without silicone fillers.”

While Queen Bey may now have access to a team of hair gurus, professionals, and luxury products, there was a time when she struggled with psoriasis, a condition that causes “Patches of scaly and inflamed skin, most often on the scalp, elbows or knees, but may also affect other parts of the body.” To combat common hair problems, she also added a nourishing hair oil that soothes and moisturizes the scalp.

Trichologist Dr. Khushboo Garodia shared with Healthline.com that “Oil helps with scalp health. Gentle scalp massage helps in exfoliation and sometimes helps reduce hair loss.

This is another CÉCRED product that may be friendly to black hair if you have thicker hair or curlier hair, as curly hair is more willing to dry than other hair types. The company suggests that this oil is intended for people with “dry, dull, medium to thick hair who are looking for manageability and shine.”

Purifying shampoo and scalp peeling

CÉCRED description: “It’s like scalp care. This clarifying shampoo and scalp scrub combines a balance of exfoliants, fermented purple willow bark and tea tree oil to remove buildup and residue from the hair and scalp for a breakthrough and deep cleanse.

Ingredients in this clarifying shampoo and scalp scrub include fermented purple willow bark and tea tree oil, which remove build-up and residue from the hair and scalp for a game-changing deep cleanse. Purifying shampoos and scalp scrubs have many benefits.

Why do black women need a clarifying shampoo? Since we use several products in our daily and weekly styling, a good clarifying shampoo will remove residue from gel, excess oils, hairspray, edge control, curling creams, curling creams and more – leaving your hair clean, shiny, and soft. First of all, it brings relief to itchy scalp struggling with accumulated products.

Purple willow bark is essential in removing dead skin from the scalp. According to Grow great, purple willow bark “is essential for exfoliating the scalp, helping to remove dirt and product build-up from the scalp, and helping to move dead skin cells. Willow bark in hair products also helps control excess sebum on the scalp, leaving your strands healthy and balanced.

In addition to purple willow bark, the addition of tea tree oil makes this product a double threat for people who also suffer from dandruff or psoriasis. PubMed research results This “Tea tree oil contains anti-inflammatory compounds that emerging evidence suggests may be helpful in alleviating the symptoms of psoriasis.”

Benefits of a cleansing shampoo and scalp peeling

• Scalp peeling
• Removes product residue
• Neutralizes the effects of hard water

By incorporating science into her vision to make CÉCRED a reality, Beyoné seems to be making it clear that she wants this beauty line to change into a everlasting a part of her customers’ hair care routines. For those on the lookout for the best products to promote healthy roots and beautiful curls in a world obsessive about the final look versus what it takes to achieve it, CÉCRED could also be value considering.

These are just a few of the offers that customers can count on. Check out the full lineup at cecred.com.