Technology
The WordPress vs. drama explained. WP Engine

The world of WordPress, some of the popular technologies for creating and hosting web sites, is experiencing very heated controversy. At the guts of the difficulty is a battle between WordPress founder and Automattic CEO Matt Mullenweg and WP Engine, which hosts web sites built on WordPress.
WordPress technology is open source and free software, powering an enormous portion of the Internet – about 40% of internet sites. Websites can host their very own WordPress instances or use an answer provider similar to Automattic or WP Engine for a plug-and-play solution.
In mid-September, Mullenweg wrote blog entry calling WP Engine the “cancer of WordPress.” He criticized the host for disabling users’ ability to view and track the version history of every entry. Mullenweg believes this feature is “at the heart of the user promise to protect data” and stated that WP Engine turns it off by default to lower your expenses.
He also called WP Engine investor Silver Lake and said it was not contributing enough to the open source project and that WP Engine’s use of the “WP” brand had misled customers into believing it was a part of WordPress.
Legal battle
In response, WP Engine sent a cease-and-desist letter to Mullenweg and Automattic, asking them to withdraw their comments. It also found that use of the WordPress trademark falls under fair use.
The company claimed that Mullenweg said it might take a “scorched earth nuclear approach” against WP Engine unless it agreed to pay “a significant portion of its revenues to license the WordPress trademark.”
In response Automattic sent its own stop and desist letter to WP Engine claiming that it did violated the foundations for using WordPress and WooCommerce trademarks.
WordPress Foundation too modified the trademark policy page and called out WP Engine, claiming that the hosting service confused users.
“The abbreviation “WP” shouldn’t be trademarked by WordPress, but please don’t use it in a confusing manner. For example, many individuals think that WP Engine is “WordPress Engine” and officially related to WordPress, which shouldn’t be true. They have never even donated to the WordPress Foundation, though they make billions on WordPress,” the updated page reads.
The ban on the WP engine and the fight for a trademark
Mullenweg then banned WP Engine from accessing WordPress.org resources. While items like plugins and themes are open source, providers like WP Engine must run a service to download them, which shouldn’t be open source.
This broke many web sites and made them inoperable updating plugins AND topics. It also exposed a few of them to security attacks. The community didn’t like this approach of leaving small web sites without help.
In response to the incident, WP Engine wrote in a post that Mullenweg had abused his control over WordPress to disrupt WP Engine customers’ access to WordPress.org.
“Matt Mullenweg’s unprecedented and unjustified action disrupts the normal operation of the entire WordPress ecosystem, impacting not only WP Engine and our customers, but all WordPress plugin developers and open source users who rely on WP Engine tools such as ACF,” WP Engine said .
Matt Mullenweg, CEO of Automattic, has misused his control of WordPress to interfere with WP Engine customers’ access to https://t.co/ZpKb9q4jPh, asserting that he did so because WP Engine filed litigation against https://t.co/erlNmkIol2. This simply is not true. Our Cease &…
— WP Engine (@wpengine) September 26, 2024
On September 27, WordPress.org temporarily lifted the banallowing WP Engine access to resources until October 1st.
Mullenweg wrote a blog post a proof that the fight is just with WP Engine over trademarks. He said Automattic had been attempting to broker a trademark licensing deal for a very long time, but WP Engine’s only response was to “pull us along.”
On September 30, the day before WordPress.org’s deadline to ban WP Engine, the hosting company updated its site’s footer to make clear that it shouldn’t be directly affiliated with the WordPress Foundation nor does it own the WordPress industry.
“WP Engine is a proud member and supporter of the WordPress® user community. The WordPress® trademark is the intellectual property of the WordPress Foundation and the Woo® and WooCommerce® trademarks are the intellectual property of WooCommerce, Inc. The names WordPress®, Woo® and WooCommerce® on this website are for identification purposes only and do not imply endorsement by the WordPress Foundation or WooCommerce, Inc. WP Engine is not endorsed by, owned by, or affiliated with WordPress Foundation or WooCommerce, Inc.” read the updated description on the web site.
The company also modified the names of its plans from “Essential WordPress,” “Core WordPress,” and “Enterprise WordPress” to “Essential,” “Core,” and “Enterprise.”
WP Engine said in an announcement that it modified these terms to challenge Automattic’s claims.
“Like the rest of the WordPress community, we use the WordPress logo to describe our business. Automattic’s suggestion that WPE needs a license to do this is simply wrong and reflects a misunderstanding of trademark law. To address the concerns she raised, we have eliminated several examples that Automattic provided in its September 23 letter,” an organization spokesperson told TechCrunch.
On October 1, the corporate posted on X that it had successfully implemented its own plugin and theme update solution.
We are pleased to report that our solution has been fully deployed and regular workflow practices have been restored to our customers around the globe. We thank all our customers for their patience and support over the past week. Like so many of you, we love WordPress, and are…
— WP Engine (@wpengine) October 1, 2024
On October 15, TechCrunch reported that Automattic had been planning to define trademarks with “nice notes and notes nice” lawyers since earlier this yr, in accordance with an internal blog post written by the corporate’s then-chief legal officer. The post also mentioned a technique for filing more trademarks, which the inspiration finally did so in July.
The WordPress community and other projects imagine this might occur to them too and wish a proof from Automattic, which holds the exclusive license to the WordPress trademark. The community can be asking for clear guidelines on how they will and can’t use “WordPress.”
The WordPress Foundation, which owns the trademark, has also registered as a trademark “Managed WordPress” and “Hosted WordPress.” Developers AND suppliers they fear that if granted, these trademarks could also be used against them.
Developers have expressed concerns over-reliance on industrial open source WordPress products, especially when access to them can quickly disappear.
The founding father of the open source content management system, John O’Nolan, also spoke out on the matter and criticized the single-person control of WordPress.
“The network needs more independent organizations and greater diversity. 40% of the network and 80% of the CMS market mustn’t be controlled by one person,” he said post X.
On October 9, the creator of the Ruby on Rails web development platform, David Heinemeier Hansson, expressed the opinion that Automattic was violating open source software principles by asking WP Engine to pay 8% of its revenue.
“Automattic is totally out of touch and the potential harm to the open source world goes far beyond WordPress. Don’t let the drama and its characters turn you away from this threat,” he said blog post.
On the identical day, Mullenweg added a brand new checkbox to the WordPress.org contributor login, asking people to confirm that they usually are not affiliated with WP Engine in any way. This move was met with criticism from the writer community. Some authors said yes forbidden Slack community for opposing this motion.
In response, WP Engine stated that its clients, agencies, users and the community at large usually are not associates of the corporate.
Like the rest of the community, we have seen a new checkbox for logins at https://t.co/ZpKb9q4jPh that has created confusion amongst the community as to whether or how they are obliged to answer the question posed next to the checkbox.
We value our customers, agencies, users and…— WP Engine (@wpengine) October 9, 2024
On October 12, WordPress.org took control of the ACF (Advanced Custom Fields) plugin — which makes it easier for WordPress developers so as to add custom fields on the edit screen — powered by WP Engine. Because WP Engine lost control of the open source plugin repository, the Silver Lake-backed company was unable to update the plugin. WordPress.org and Mullenweg said plugin guidelines allow the organization to take this step.
WP Engine i lawsuit
On October 3, WP Engine sued Automattic and Mullenweg for abuse of power in a California court. The hosting company also alleged that Automattic and Mullenweg did not keep guarantees to run open-source WordPress projects with none restrictions and didn’t give developers the liberty to construct, run, modify and redistribute the software.
“Matt Mullenweg’s conduct over the past ten days has revealed serious conflicts of interest and governance issues that, if unchecked, threaten to destroy this trust. “WP Engine has no choice but to pursue these claims to protect its employees, agency partners, customers and the broader WordPress community,” the corporate said in an announcement to TechCrunch.
The lawsuit also notes alleged text messages from Mullenweg regarding the potential employment of WP Engine CEO Heather Brunner. In a comment for Hacker News, Mullenweg he said that Brunner desired to develop into the chief director of WordPress.org.
In response, Automattic called the case baseless.
“I stayed up last night reading the WP Engine complaint, trying to find any value in it. The entire case is without merit and we look forward to hearing their lawsuit in federal court,” the corporate’s legal representative, Neal Katyal, said in an announcement. blog post.
On October 18, WP Engine filed a lawsuit in a California court, asking a judge to revive its access to WordPress.org. A day later, the corporate submitted its application administrative request asking the court to shorten the deadline for considering an earlier preliminary injunction.
Automatic exodus
On October 3, 159 Automattic employees who disagreed with Mullenweg’s direction for the corporate and WordPress as a complete took severance pay and left the corporate. Nearly 80% of those that left worked in Automattic’s Ecosystem/WordPress division.
On October 8, WordPress announced that Mary Hubbard, who was TikTok US’s chief executive and experience officer, would begin as executive director. This position was previously held by Joseph Haden Chomphosawho was considered one of 159 people leaving Automattic. The day before, considered one of engineers from WP Engine announced that they’re joining Automattic.
On October 12, Mullenweg wrote in a post that all the things was working An Automattic worker would receive 200 A12 shares as a token of gratitude. These shares are there special class for Automattic employees, which may be sold after a yr and has no expiration date.
On October 17, Mullenweg posted one other customization offer on Automattic Slack – with only a four-hour response window – with a nine-month severance package. However, if any person took up the offer, they’d also lose access to the WordPress.org community, Mullenweg said.
Technology
One of the last AI Google models is worse in terms of safety

The recently released Google AI model is worse in some security tests than its predecessor, in line with the company’s internal comparative test.
IN Technical report Google, published this week, reveals that his Flash Gemini 2.5 model is more likely that he generates a text that violates its security guidelines than Gemini 2.0 Flash. In two indicators “text security for text” and “image security to the text”, Flash Gemini 2.5 will withdraw 4.1% and 9.6% respectively.
Text safety for the text measures how often the model violates Google guidelines, making an allowance for the prompt, while image security to the text assesses how close the model adheres to those boundaries after displaying the monitors using the image. Both tests are automated, not supervised by man.
In an e-mail, Google spokesman confirmed that Gemini 2.5 Flash “performs worse in terms of text safety for text and image.”
These surprising comparative results appear when AI is passing in order that their models are more acceptable – in other words, less often refuse to answer controversial or sensitive. In the case of the latest Llam Meta models, he said that he fought models in order to not support “some views on others” and answers to more “debated” political hints. Opeli said at the starting of this yr that he would improve future models, in order to not adopt an editorial attitude and offers many prospects on controversial topics.
Sometimes these efforts were refundable. TechCrunch announced on Monday that the default CHATGPT OPENAI power supply model allowed juvenile to generate erotic conversations. Opeli blamed his behavior for a “mistake”.
According to Google Technical Report, Gemini 2.5 Flash, which is still in view, follows instructions more faithfully than Gemini 2.0 Flash, including instructions exceeding problematic lines. The company claims that regression might be partially attributed to false positives, but in addition admits that Gemini 2.5 Flash sometimes generates “content of violation” when it is clearly asked.
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“Of course, there is a tension between (after instructions) on sensitive topics and violations of security policy, which is reflected in our assessment,” we read in the report.
The results from Meepmap, reference, which can examine how models react to sensitive and controversial hints, also suggest that Flash Gemini 2.5 is much less willing to refuse to reply controversial questions than Flash Gemini 2.0. Testing the TechCrunch model through the AI OpenRoutter platform has shown that he unsuccessfully writes essays to support human artificial intelligence judges, weakening the protection of due protection in the US and the implementation of universal government supervisory programs.
Thomas Woodside, co -founder of the Secure AI Project, said that the limited details given by Google in their technical report show the need for greater transparency in testing models.
“There is a compromise between the instruction support and the observation of politics, because some users may ask for content that would violate the rules,” said Woodside Techcrunch. “In this case, the latest Flash model Google warns the instructions more, while breaking more. Google does not present many details about specific cases in which the rules have been violated, although they claim that they are not serious. Not knowing more, independent analysts are difficult to know if there is a problem.”
Google was already under fire for his models of security reporting practices.
The company took weeks to publish a technical report for the most talented model, Gemini 2.5 Pro. When the report was finally published, it initially omitted the key details of the security tests.
On Monday, Google published a more detailed report with additional security information.
(Tagstotransate) Gemini
Technology
Aurora launches a commercial self -propelled truck service in Texas

The autonomous startup of the Aurora Innovation vehicle technology claims that it has successfully launched a self -propelled truck service in Texas, which makes it the primary company that she implemented without drivers, heavy trucks for commercial use on public roads in the USA
The premiere appears when Aurora gets the term: In October, the corporate delayed the planned debut 2024 to April 2025. The debut also appears five months after the rival Kodiak Robotics provided its first autonomous trucks to clients commercial for operations without a driver in field environments.
Aurora claims that this week she began to freight between Dallas and Houston with Hirschbach Motor Lines and Uber Freight starters, and that she has finished 1200 miles without a driver to this point. The company plans to expand to El Paso and Phoenix until the top of 2025.
TechCrunch contacted for more detailed information concerning the premiere, for instance, the variety of vehicles implemented Aurora and whether the system needed to implement the Pullover maneuver or the required distant human assistance.
The commercial premiere of Aurora takes place in a difficult time. Self -propelled trucks have long been related to the necessity for his or her technology attributable to labor deficiencies in the chairman’s transport and the expected increase in freigh shipping. Trump’s tariffs modified this attitude, not less than in a short period. According to the April analytical company report from the commercial vehicle industry ACT researchThe freight is predicted to fall this yr in the USA with a decrease in volume and consumer expenditure.
Aurora will report its results in the primary quarter next week, i.e. when he shares how he expects the present trade war will affect his future activity. TechCrunch contacted to learn more about how tariffs affect Auror’s activities.
For now, Aurora will probably concentrate on further proving his safety case without a driver and cooperation with state and federal legislators to just accept favorable politicians to assist her develop.
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At the start of 2025, Aurora filed a lawsuit against federal regulatory bodies after the court refused to release the appliance for release from the protection requirement, which consists in placing warning triangles on the road, when the truck must stop on the highway – something that’s difficult to do when there isn’t a driver in the vehicle. To maintain compliance with this principle and proceed to totally implement without service drivers, Aurora probably has a man -driven automotive trail after they are working.
(Tagstranslate) Aurora Innovation
Technology
Sarah Tavel, the first woman of the Benchmark GP, goes to the Venture partner

Eight years after joining Benchmark as the company’s first partner, Sarah Tavel announced that she was going to a more limited role at Hapeure Venture.
In his latest position as a partner Venture Tavel will proceed to invest and serve existing company boards, but may have more time to examine “AI tools on the edge” and fascinated with the direction of artificial intelligence, she wrote.
Tavel joined Benchmark in 2017 after spending a half years as a partner in Greylock and three years as a product manager at Pinterest. Before Pinterest, Tavel was an investor in Bessemer Venture Partners, where she helped Source Pinterest and Github.
Since its foundation in 1995, the benchmark intentionally maintained a small team of six or fewer general partners. Unlike most VC corporations, wherein older partners normally receive most of the management and profits fees, the benchmark acts as an equal partnership, and all partners share fees and returns equally.
During his term as a general partner of Benchmark, Tavel invested in Hipcamp on the campsite, chains of cryptocurrency intelligence startups and the Supergreaty cosmetic platform, which was purchased by Whatnot in 2023. Tavel also supported the application for sharing photos of Paparazhi, which closed two years ago, and the AI 11x sales platform, about which TechCrunch wrote.
(Tagstotransate) benchmark
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