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How the Kennedy assassination helped enrich network television news

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In journalism, bad news sells. “If it bleeds, it leads” is a famous industry slogan that explains why violent crime, war and terrorismAND natural disasters are ubiquitous on TV news.

Researchers rarely examine the incontrovertible fact that journalists and their employers benefit from disturbing events. But even when it seems distasteful, it is vital to grasp the connection between negative news and profit. How media historianI believe I’m studying this subject can shed light strength This shape contemporary journalism.

The assassination of John F. Kennedy 60 years ago is a case study. After a gunman killed the president, television news provided uninterrupted wall-to-wall coverage at significant cost to the stations. This gave television news a fame as a public service entity that lasted for many years.

This fame – which could appear surprising now but was widely accepted at the time – overshadowed the incontrovertible fact that television news would soon turn into hugely profitable. These profits are due partly to the incontrovertible fact that terrible news attracts a big audience – and still does today.

The assassination of JFK prompted Americans to turn into concerned with television news

Shortly after Kennedy’s assassination in Dallas on November 22, 1963, television stations demonstrated their sensitivity to the tragedy by canceling commercials and devoting all their airtime to this story for several days. CBS president Frank Stanton later called it “the longest continuous story in television history.” At one point, 93% of all American televisions were tuned to broadcast.

As television news reports the assassination of President John F. Kennedy, a lady cries in a Sears department store in Levittown, Pennsylvania.
Jacek Rosen/Getty Images

Estimates vary, but the networks have decided to stop promoting it could have cost them as much as $19 million – or $191 million in 2023.

For many years, networks have presented their coverage of the killings as the epitome of public service. Network executives and journalists have repeatedly argued that television news is uniquely shielded from the economic pressures present in other broadcast sectors.

Television news in the early Sixties was “the loss leader that allowed NBC, CBS and ABC to justify the enormous profits their entertainment divisions were making” – ABC News Ted Koppel remembers in The Washington Post in 2010. He added: “It never occurred to network executives that news programming could be profitable.”

The public service narrative that took root in November 1963 ignored the incontrovertible fact that the vast audiences turning to television news for information and convenience would soon turn into highly profitable.

How TV news became a money-making machine

Just two months before Kennedy’s assassination, in September 1963, television stations expanded their evening newscasts to half-hour. Previously, they lasted quarter-hour and offered little greater than headlines. Extended news they sold out all promoting opportunities immediately when television news attracted the predictable, mass audiences that sponsors desired.

Coverage of the Kennedy assassination, combined with expanded news coverage, greatly increased the business value of television news. In the Sixties, broadcast journalism began to turn into the most profitable genre of programming on American television.

In the 1965-1966 television season, NBC’s “The Huntley-Brinkley Report.” generated $27 million in promoting annually, making it the network’s highest-grossing show – outgrossing even “Bonanza,” its hottest variety show. “CBS Evening” was grossed $25.5 million in promoting, making it the second highest-grossing program on American television.

Around this time, networks told regulators they’d committed thousands and thousands of dollars to public service through journalism. For example, in the 1965 testimony before the Federal Communications Commission, executives at ABC, CBS and NBC declared that their news divisions had loftier motives than simply being profitable.

But they made money, quite a lot of it. In 1969 it was “Huntley-Brinkley”. it earned $34 million in endorsements with a production budget of $7.2 million, making the show, in line with Fortune magazine, “NBC’s largest income – larger than ‘Laugh-In’ or ‘The Dean Martin Show.’ Ten years earlier, Huntley-Brinkley had earned just $8 million in endorsements and sponsorships.

In a black-and-white photo, two news anchors, one smoking a pipe, sit in a broadcast studio at the Miami Beach Convention Center.  Convention participants mill around in the background and a board reads
Chet Huntley and David Brinkley broadcast the 1968 Republican National Convention.
Ben Martin/Getty Images

However, the networks didn’t boast about their profits. Instead they they continuously promoted their efforts covering the Vietnam War, civil unrest and public interest killings of the Sixties. They also claimed that the news cost them thousands and thousands to provide, and it did hid promoting revenues collected as part of data programs contained in other budgets of their corporations. This gave them a bonus by way of regulatory privileges equivalent to station license renewals.

The birth of contemporary TV news

Ultimately, the chaotic, cacophonous and confusing decade of the Sixties ushered in the hyper-commercial media world we live in today. The pursuit of sensational investigative reports equivalent to Watergate and the Iran-Contra arms-to-hostage scandal generate higher rankings AND higher promoting revenuesand switch TV journalists into national stars.

The original values ​​that guided network journalism from its beginnings have given method to more profitable formats. “60 Minutes” – a CBS News production – ultimately became the network’s most precious programming property in the history of American televisionand by the Eighties almost every local news station had them launched its own “I-Team” investigative group.

Ultimately, the professionalism that drew viewers to television news after the Kennedy assassination in 1963 was replaced by ratings-boosting strategies sold by television news consultants. Audience analytics, minute-by-minute engagement metrics, and Q-scores that calibrate the “like” anchor could help standardize formats and unify the way news is collected in pursuit of profit maximization.

But over the many years, one constant has remained the same: bad news sells. This is a truism of the media industry, whether we would like to review it or not, and the news programs broadcast today, 60 years after the events of November 1963, are proof of this.

This article was originally published on : theconversation.com
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David Shands and Donni Wiggins host the “My First Million” conference at ATL

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December is the birth month of David Shands and Donnie Wiggins, friends and business partners. Most people have fun by throwing a celebration. Others imagine it must be catered for. The chosen ones spend the day relaxing in peace and quiet.

Then there’s Shands and Wiggins.

The two decided that the best birthday gift can be to offer individuals with resources for generational wealth through a conference called “My first million”in Atlanta.

It’s a compromise between how their families and family members need to honor them and their desire to proceed to serve others. Shands acknowledges that almost all people won’t understand, and he unapologetically doesn’t expect them to.

“It’s not up to us to convince anyone why we do what we do,” admits Shands.

“I think everyone does what they do for different reasons, and I would just attribute it to a sense of accomplishment that I can’t explain to anyone else.”

He doesn’t need to clarify this to Wiggins because she understands his feelings. Wiggins has had a passion for serving others for so long as she will be able to remember.

“When I was in middle school, there were child sponsorship ads on TV featuring children from third world countries. I was earning money at the time and I asked my mother to send money,” she says BLACK ENTERPRISES.

She recalls how sad she felt for youngsters living in a world with so many opportunities, but at the same time going hungry. Her mother allowed her to send money, and in return she received letters informing her of their progress.

“It was very real to me,” Wiggins says, now admitting she’s undecided the letters were authentic. “I received a letter from the child I sponsored, a photograph and some updates throughout the 12 months. It was such a sense of being overwhelmed and it was something I felt so good about. I didn’t even tell my friends I used to be doing it.”

She carried this sense throughout her life, even when she lost every little thing, including her house, cars, and money. She still found ways to serve and give back, which is the basis of her friendship with Shands.

They each love seeing people at the peak of their potential, and that is what “My First Million” is all about. There can be no higher birthday gift for them than helping others create generational wealth.

What to expect during the “My First Million” conference.

They each built successful seven-figure empires, then train others, write books about it, and launch an acclaimed podcast Social proof.

Now they’re imparting that knowledge through the My First Million conference, an event for aspiring and existing entrepreneurs. Shands and Wiggins need to prove that being profitable is feasible and encourage people to bet on themselves.

“David and I, on paper, are not two people who should have made millions of dollars. Number one, we want (people) to see it,” Wiggins says. “Then we want them to actually get out of that room with practical and actionable steps.”

Both are clear: this just isn’t a motivational conference. This is a conference where people, irrespective of where they’re of their journey, will come away with clarity about their business and what they must be doing as CEOs. Shands and Wiggins want individuals who do not have a transparent marketing strategy or are considering starting a business to also attend the meeting.

“A few areas we will cover are inspiration, information, plan and partnership,” adds Shands. “We will give you 1-2-3 steps because some people get depressed and uninspired. Even if they know what to do, they won’t leave, go home and do it. So we have to really put something into their heads and hearts that they come away with.”

Sign up and enroll for My First Million Here. The conference will happen on December 13 this 12 months. but Shands and Wiggins say it definitely won’t be the last for those who miss it.


This article was originally published on : www.blackenterprise.com
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Operation HOPE on the occasion of the 10th annual world forum

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Operation HOPE Inc. takes over Atlanta for the biggest game in the country dedicated to financial literacy and economic empowerment, Saporta reports.

The HOPE Global Forums (HGF) Annual Meeting 2024 strengthens the crucial link between financial education, innovation and community upliftment in hopes of finding solutions to the problems that stifle challenges around the world.

Organized by Operation HOPE founder John Hope Bryant, together with co-chairs Atlanta Mayor Andre Dickens and U.S. Ambassador Andrew Young, the forums, to be held December Sep 11 at the Signia Hotel, will have fun its 10th anniversary with three days of engagement discussions, observations and forward-looking presentations.

Under the theme “The Future,” Hope Bryant says attendees are looking forward to a “powerful moment in history.”

“Over the past decade, we’ve brought together great minds with daring ideas, servant leaders with voices for change, and other people committed to a brand new vision of the world as we realize it. “‘The Future’ is a clear call to action for leaders to help ensure prosperity in every corner of society,” he said.

The extensive program includes influential and well-known speakers who address business, philanthropy, government and civil society. Confirmed speakers include White House correspondent Francesca Chambers, media specialist Van Jones and BET Media Group president and CEO Scott M. Mills.

“John Hope Bryant and his team have been doing this for ten years, and every year HGF raises the bar,” Young said. “Discussions about the FUTURE are important not only for civil dialogue; they are also essential to bridging the economic divide and solving some of today’s most important problems.”

Atlanta is predicted to welcome greater than 5,200 delegates representing greater than 40 countries.

“I have long said that Atlanta is a group project, and through our partnership with HOPE Global Forums, we are inviting the world to join the conversation,” Dickens mentioned. “From home ownership and entrepreneurship to youth engagement and financial education, HGF will offer bold and innovative ideas to ensure a bright future for all.”

It coincided with the organization’s annual meeting launched one other path to enhance financial knowledge with HOPE scholarships. With three tiers of scholarships – HOPE Lite, HOPE Classic and HOPE Silver – clients could have access to free financial coaching and academic resources.


This article was originally published on : www.blackenterprise.com
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New Orleans’ black business district is marked by history

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New Orleans, Black Business Disctrict


New Orleans has given a historic monument to a Black business district closed for interstate construction.

The marker was a project fulfilled by in response to the initiative of Plessy and Ferguson. Founded by descendants of men involved within the Plessy v. Ferguson case that legalized segregation within the United States, the organization worked with other community groups to put a marker under the Claiborne Viaduct.

Before the upheaval, Black New Orleanians could find stores owned by other members of their community on Claiborne Avenue. Racial discrimination originally limited the power to buy on the famous Canal Street. Given this, blacks as an alternative flocked to the realm to purchase every little thing from groceries to funeral arrangements.

This mall was home to many Black-owned businesses, and emerging and established entrepreneurs had arrange shop for generations. Consisting of pharmacies, theaters, studios and more, it helped maintain a vibrant black culture in the realm. It reigned because the most important street of Black New Orleans from the 1830s to the Seventies.

The street once featured a picturesque cover of oak trees surrounding bustling businesses. However, its decline began with the expansion of roads within the southern state. The first casualty was the oak trees that were cut all the way down to make way for the development of Interstate 10, and shortly thereafter, the district’s thriving entrepreneurs suffered an identical fate.

Many residents do not forget that they didn’t know in regards to the upcoming investment until the trees began falling. Raynard Sanders, a historian and executive director of the Claiborne Avenue History Project, remembered the “devastation” felt by the community.

“It was devastation for those of us who were here,” Sanders told the news outlet. “I was walking to school and they were cutting down oak trees. We had no warning.”

Despite its eventual decline, the district stays an integral a part of Black New Orleans entrepreneurship. Now the town will physically resemble a historic center where Black business owners could thrive. They celebrated the revealing of the statue in true New Orleans style with a second line that danced down Claiborne Avenue.

“The significance of this sign is to commemorate the businesses, beautiful trees and beautiful people that thrived in this area before the bridge was built, and to save the people who still stand proud and gather under the bridge,” also said Keith Plessy, a descendant of Homer Plessy’ ego.

The growth of local black businesses continues. Patrons and owners alike hope to evoke the spirit of Claiborne’s original entrepreneurs, empowering the community.


This article was originally published on : www.blackenterprise.com
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