Film
Why Apple TV+ offers a free watch weekend

New York (AP) – Apple TV+ He hopes that individuals will dents within the strategic Popcorn Reserve, revealing themselves to stream TV and films for free this weekend in what experts call a clever promotion.
The two -day offer this Saturday and Sunday goals to supply viewers with taste, which is behind Apple Paywall and get them, able to recover from USD 9.99 monthly within the USA
Michael D. Smith, professor of knowledge technology and public policy on the Carnegie Mellon University, said that the 2 -day window will not be too short to disregard it and will not be too long to satisfy all demand.
“This is not” I’ll allow you to watch it inside three or 4 days, week or several weeks, and perhaps you won’t subscribe next month, “he said. “This is:” I give you two days to discover my catalog. I hope you find something that you may get drunk. Maybe you’ll have time to get the first six episodes, but it’s so cool that you have to come back and you’ll be ready to subscribe to come back. “
While entertainment corporations often use promotion and discounts to lure recent customers, the Apple TV+pitch has no fishing, similar to entering personal data or bank card numbers. All you wish is Apple ID, which is free and which many individuals have had 99-percentage of songs from 99-percent.
What do you see for Paywall? Emmy’s victory “Ted Lasso” and “The Morning Show” and other faces similar to “Silo,” “Shrinking”, “briefing”, “bad sisters”, “Slow horses” “Reservation” and “presumably innocent”.
The movies include “Fly me to the moon”, “The Instigators”, “Spirited”, “Ghosted”, “Argy” Palmer, “Napoleon” and “Killers of the Flower Moon”.
Smith suspects that by the tip of the weekend Apple could have a lot of knowledge to sharpen his approach to recent customers and returning, like him. Apple will find, for instance, what species are hot, what shows how they attract viewers and the way long people spend watching.
Smith logs in to watch “Ted Lasso” along with his son, but in addition wants to envision “Severance” along with his daughter. Two days are probably not enough to watch each to the tip.
“It’s a bit like a shopping center, right? I have an anchor tenant. For me it’s “Ted Lasso”. This leads me to a shopping center. And when I am in the shopping center, I will wander and discover other things there. And they hope that these two days are not long enough to shop – he said. “I suppose (yes), it should repay.”
There is a few evidence that long eating windows don’t help streamers construct customers. Study 2020 Miguel Godinho de Matos and Pedro Ferreira Entertainment evaluation initiative In Carnegie, Mellon discovered that observing the overeating for several weeks reduces the likelihood after trying paid subscriptions.
The Apple weekend offer is clearly an try to shock the number. From October 2024, he had about 25 million subscribers, which makes him the eighth hottest streaming service by subscribers. Netflix, in No. 1, has 282.7 million.
“Apple TV+ has never really started, even though they have a series of really high quality television programs,” says “Bobby” Zhou, a business professor on the University of Maryland. “They try to offer a promotional period to allow a wider viewers base to try their content in the hope that some of them will be converted.”

Other streamers also offer offers, similar to a free 30-day hulu process, a 2-month-old Star plan or a three-month Peacock process for Samsung Galaxy owners. If viewers miss the Apple TV+ weekend offer, the streamer already has a free 7-day test promotion. It has many other offers, although the goal, Best Buy, Samsung and for buyers of Apple devices.
Jared NewmanTechnology journalist who publishes the newsletter Corder cutter every week, He said that the promotion appears to be a a part of a large Apple pressure to boost subscribers. Streamer has recently agreed to distribute through Amazon and there are signals that will want to experiment with the extent supported by promoting.
“They really have to raise their numbers and need more people on board regardless of the possible way,” he said. “It can only be another way to test water, who would gain access to their service if they did not have to pay for it.”
Zhou noticed that the industry has modified from individual paid downloads to unlimited access to subscribers and predicts the longer term with different levels of subscribers-let’s say, one free episode for individuals who aren’t subscribers and a full season for die-hard fans. Everything to get some noise.
“I think the battle between technological giants is about differentiation of content,” he said. “” How can I draw the eye of consumers? “Because attention is the most valuable resource of everyone. “
(Tagstranslat) watching
Film
“Sinners” by Michael B. Jordan and Ryan Coogler is the number 1 at the ticket office, earning $ 45.6 million at the opening weekend

As expected, the film “Sinners” by Ryan Coogler, with the participation of Michael B. Jordan, was an enormous success at the ticket office at the opening weekend. According to Diversity“Sinners” reached first place at the ticket office, earning about $ 45.6 million in the USA and $ 15.6 million abroad, which is $ 61 million of their global debut.
“When we still try to introduce a number of films to filmmakers, we are glad that Ryan Coogler Sinners’ original film (…) resonated with the audience in such a star way,” said in an announcement Mike de Luca and Pam Ryan Abdy Ryan Ryan Bros. Motion Picture Group for a thr. “Movies have the power to transport us to the worlds seen only on the big screen, and Warner Bros. Pictures remains involved in providing individual experience in the theater among viewers looking for bold films, both original and based on beloved existing real estate.”
“Sinners” not only defeated “Minecraft Movie” from place 1, but apparently it is also the best starting of the original film since Jordan Peele’s “US”, who reached $ 71.1 million at the opening weekend in 2019. However, money sales should not the only thing that makes Coogler’s film observed. When negotiating the production of a movie with studies, Coogler reportedly asked to take care of the final reduction of the film, the percentage of revenues from the money register, and not waiting for a return, and most significantly, Property of “sinners” 25 years after its release.
“My uncle James was from Mississippi, he was born there and raised. I was very close to him and was my introduction, my point of entry into the blues (because) listened to him when I spent time with him,” explained Coogler. “After my death in 2015, I listened to CDs with a renovated perspective and a desire to understand my uncle again, although he was not here anymore. And thanks to these research I found the motivation to make this movie.”
With an almost ideal rating at Rotten Tomatoes, vampires Horror tells everyone talking. In 1932, Mississippi, “Sinners” appears in Jordan in double roles as an identical twins that smoke and piles that return to his hometown to open Juke Juke. But things are taken by an unexpected phrase when the great opening of dual entrepreneurs, which was to be full of music and fun, is interrupted by vampires. Delroy Lindo, Hailee Steinfeld, Wunmi Mosaku and Pękaw Miles CatonThe sinners make clear the blues delta, spirituality and way more.
(Tagstranslate) Entertainment
Film
Storm Reid: Actress and spokesman for diversity in entertainment

Storm Reid has been in the industry for over 10 years, with a complete variety of performances recognized by critics already in its CV. He can also be famous for its cooperation with the predominant brands, speaking about representation and other vital problems and difficult standards in the entertainment industry.
Learn more about this shiny star, in this movies and television programs Storm Reid, its origin and its spokesperson.
Cultural origin and heritage
Storm Reid was born on July 1, 2003 in Atlanta, Georgia. Her father comes from Jamaican and African-American origin, and her mother has African-American and European-American origin.
Impact of identity on skilled elections
Storm often chooses movies and television programs that tell black narratives. In “When the sees us” by Ava DuverNay, Storm plays the figure of Lisa, who’s in a relationship with one among the Central Park Five, five African -American teenagers falsely convicted of raping a white woman in New York.
Representation in the media
Talking to the Instyle magazine, Storm says that he chooses projects as a chance to “represent people and situations of insufficiently represented.” Together with the mother and sister, co -founder of Seed & Wings, a production company that gives greater high -quality roles for black contractors.
Spokeswoman for diversity in entertainment

Fans love a storm for difficult industry standards and attempt to make film and television industries more positive places.
Impact on industry standards
Storma was open to improving standards in the entertainment industry, especially for African -American women. For example, she said that she continues to be to be done for television and film scenes to be an environment that features black hair. Thanks to its huge supporters, such comments can affect the industry and encourage studies to make positive changes.
Change of narrative in film and television
One of probably the most famous roles of Storm is Meg Murray in Disney “A Wrinkle in Time” based on the book Madeline L’Engle. The film, also organized by Ava DuverNay, as the primary with a budget of $ 100 million directed by an African -American woman, which is a major change in the entertainment industry.
By promoting the film, Storm said:
“We all inspire girls in color and African-American people to see that they are powerful, and know that they can be on the screen-that they are not only a stereotype and can be much stronger that they can see and believe.”
Noteworthy performances

Despite the proven fact that he’s so young, Storm already had a powerful profession in the entertainment industry. There can also be far more for fans, including the cooperation of Storm Reid and TEYANA Taylor and a brand new series made by the manager director called “Jazzy Jumpers”.
Roles in regards to the turn
After appearing on the tv program “A Cross to Bear” Storm switched to a big screen in which he appears in the film “12 years of slave” from 2012 and the “Sleight” superhero. From there, she took the leading roles in which “Wrinkle in Time” perform with Oprah Winfrey, Reese Witherspoon and Mandy Kaling.
Early awards for her acting are the Storm Reid’s Rising Star Award award in the course of the second annual Bether Awards dinner.
Recognition and recognition of critics
One of probably the most respected roles of Storm is Gia Bennet in “Euphoria”, the HBO series, in which Zendaya also appears. (Storm won’t appear in the “Euphoria” season.) She also demanded attention after appearing in the episode “The Last of Us” “Left Behind”, which was broadcast in 2023. Storm won each the unique Emmy and Black Reel Award for its role.
Cooperation and partnerships

Like other stars, Storm has been cooperating with various organizations for years, especially in the cosmetics industry.
Kiss Colors & Care Initiative initiative
In 2024, the textured Hair brand Kiss Colors & Care announced Storm as the most recent brand ambassador, and the star says that she was enthusiastic about cooperation with the corporate and celebrates “confidence, expressing herself and the beauty of diversity.” Thanks to the partnership, Storm hopes to encourage other people to simply accept the “uniqueness” of their beauty and “express themselves fearlessness.”
Other significant projects
Storm is a brand ambassador in Prada and appeared in many promoting campaigns of the corporate. He also designs the Pacsun swimsuits line and has previously worked with New Balance.
A task model for beginner actors

In addition to the favored film star, Storm has change into a job model for individuals who need to enter the industry.
Strengthening the following generation
According to Bombshell, Storm has a positive impact on young and aspiring actors and actresses because of its composure, intelligence and spokeswoman in social issues:
“He is constantly using his platform to speak about public issues, including misleading and less diversity in Hollywood. She is also a supporter of mental well -being and strengthen the position of women.”
Inspiring various talents
Storm Reid often talks in regards to the representation in Hollywood and cooperates with creators promoting diversity, equivalent to Ava DuverNay. Speaking of his role in “Wrinkles in time”, says:
“The representation is everything. If I was younger, if I saw meg as myself, Meg would strengthen me and inspire me and make me save the world. So have these characters and be able to be that for young African American girls or only young people in general.”
Personal observations and philosophy

Here are some Storm quotes with diversity and inclusion and how he juggled a successful profession as an activist.
Views for diversity and inclusion
- “Diversity should be forever; it should be a normal thing.”
- “I just think that women should be treated equally, not only in this industry, but in all industries, because unfortunately we are not.”
Balancing a profession and activism
- “Fortunately, I do not have to act just to work. I can be very, very special with projects in which I will decide to be part. We, the actors, have a duty to tell representative stories and representing the world. I really feel that way.”
- “I feel that we have the opportunity and the platform – not all of us, but many of us in Hollywood at the moment – say something. Say something in our art, is in a sense selfish.”
(Tagstransate) storm reid
Film
The “The Greenwood Avenue Project” document honors Tuls’s stories, which the textbooks have forgotten

Black older have all the time been our griots, passing stories not only to recollect, but to guard – truths often ignored from textbooks and conducted by talks on the porch and Sunday dinners. One hundred years after one in all the darkest chapters in the history of America, “Greenwood Avenue project” He sends these voices to the fore, visiting the massacre in the Tulsa race from 1921 and honoring immunity, which still pulsates the Greenwood community.
Directed by Karen Reese and Terry Baccus, the film intertwines personal testimonies, historical context and contemporary reflections right into a story that extends beyond the tragedy and shows “a journey from devastation to recovery.” For Reese, the first documentary approach not only creates a way of connection, but in addition sheds light by force of telling stories.
“(This) the power of your history,” she said, explaining how, unlike other documents, the Greenwood project distinguishes people no matter their status or stars. “For me (plan) was about going to the community and just choosing your ordinary people and saying that you have a story. Meet and tell this story.”
Often known as “Black Wall Street”, Greenwood was once a blooming black community in Tulsa in Oklahom, until May 31, 1921, when a white crowd, many related to Ku Klux Klan, decimated the district in a terrifying 18-hour assault-extinguishing a whole lot and shifting hundreds. And for a long time, the massacre was faraway from the mainstream history. Now that the current administration continues the efforts to erase the black story, the creators of “Greenwood Ave Project” emphasized the importance of those stories for younger generations.
“I would like the document to be used as a didactic tool,” Reese explained. “A workbook was created to accompany the document. And it can be something that is embedded in the school system.”
“Because they want to try to take Dei, they want to take these stories, it is important that we remind our children that … our story did not start with slavery,” Wayne S. III repeated. “It is important that our children understand what happened so that they can prepare. So if they see something, they can say:” Hey, we will not let it occur again and we are able to do something about it. ”
Through what Reese described as “small films in the film”, the document shows the power and meaning of the community in addition to maintaining the history and memories of our ancestors.
“I encourage people to stream and do something that is personal to them,” summed up Wayne S. III. “Here are so many things that happen in our community that either we tell them stories through our families … It is a way to convey this story to people so that they can see what is really going on (and hopefully) say,” You know what, I would like to do higher. I would like to be higher. ”

“The Greenwood Ave Project” is now available for rent/possession on all digital, cable and satellite platforms in North America, in addition to on DVD.
(Tagstranslate) Tulsa Race Massacre (T) Black History (T) Documentary documents
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