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Business Owner Shares Tips After Appearing on ‘Shark Tank’

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Applesauce is for teenagers, right? Wrong.

Keisha Smith-Jeremie promoted Sanaia applesauce for adult applesauce lovers on Season 10 of the ABC series . After the show, BLACK ENTREPRENEURSHIP caught up with Smith-Jeremie for an interview concerning the show and her company.

No one ever outgrows their Love applesauce. Is it true?

This is completely true. The very best a part of this journey has been proving this proverb true time and time again. Every day I meet adults who whisper to me concerning the applesauce they steal and squeeze out of their kids’ bags, or how they feel like they should pretend they’ve kids after they’re within the applesauce aisle. Millions of adults still love applesauce, and Sanaia was created with us in mind.

The applesauce market is a comparatively crowded space with a couple of major players. How do you differentiate Sanaia? What advice do you will have for other entrepreneurs trying to compete available in the market with the massive brands?

Sanaia is unlike some other applesauce on the market. The category is crowded, however it all revolves around the identical theme: what kids want. Sanaia uses only green apples, while all other brands use red apples. We also add real baked apple slices to each jar, and our flavors are authentically inspired by the island. I believe the hot button is to focus on the client or the issue you’re solving, which nobody else has done. For us, it’s adults who’re satisfied with the taste and texture of baby food in the present applesauce market.

How did you’re taking Sanai’s idea from concept to reality? What advice do you will have for other entrepreneurs or aspiring entrepreneurs developing latest services or products?

The very first thing I did was research other individuals who had already been down this path. I discovered Susie Wyshak’s book. Then I took it a step further and after reading the book, I discovered the creator on LinkedIn and asked her for a consultation. The lesson I learned from that was to be persistent in looking for out the paths which have already been paved and to proactively hunt down advice and guidance. Don’t reinvent the wheel, even for those who’re making a latest product.

You appeared in Season 10! How did you become involved with the show? Tell us a story.

In March 2017, nine months after we launched the corporate, I got an email from the show’s producers. At first, I used to be sure it was a crackpot! We applied and three weeks later we came upon we were going to be pitching in June. The application process is incredibly rigorous, however the production team was really supportive throughout.

How did you prepare to present your organization on the show?

Practice, practice, practice. That first 2-minute pitch whenever you get within the tank is admittedly necessary and you should have a robust one that may grab the sharks’ attention, but the true key to surviving this experience is knowing your online business in and out. I watched hours and hours of shows, wrote down all of the questions, and practiced with my team until I could comfortably answer each one.

Calculating valuation generally is a daunting task for startup founders. It’s also crucial for pitching. What helped you calculate your valuation before the show? What advice do you will have for other entrepreneurs working on valuation?

The valuation process is especially difficult for a young company like ours. We needed to give you something realistic and defensible. The key shouldn’t be to be laughed at by a number that seems too high, but to set a goal which you could reasonably estimate to approach. I consulted with friends who work within the finance sector to check my rationality under pressure, and it was an incredibly necessary exercise to have these hands-on sessions.

Sanaia Applesauce CEO Keisha Smith Jeremie (ABC/Eric McCandless)

Tell us more. What have you ever been working on since starting this system?

Since the show was taped, we’ve been tracking all the consumer interest we’ve received at trade shows this summer. In January, we’ll be on shelves nationwide with our plastic cup offering. That first moment I see Sanaia on a food market shelf will bring much more tears than those Sharks dropped at me.

How do you intend to develop the corporate in 2018 and beyond?

In 2019, we’re focused on establishing Sanaia because the definitive alternative for adults who love applesauce. We consider our single-serve plastic cup offering is the proper option for breakfast, in addition to midday and after-dinner snacks. Beyond grocery stores, we’ll be working to position our Sanaia single-serve plastic cup offering in airports, corporate cafeterias, and universities; mainly, anytime adults crave something light, healthy, and sweet—we wish Sanaia to be there.

This article was originally published on : www.blackenterprise.com
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Business and Finance

DryMerge raises $2.2M in seed funding

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DryMerge is an organization founded by two friends who’ve known one another since elementary school, raised $2.2 million in seed funding. Yale University dropout Edward Frazer and University of Wisconsin graduate Samuel Brashears founded the corporate in 2023 and still run it today.

According to a press release, the corporate’s product streamlines user processes while saving time. “We founded DryMerge about a year ago with the idea that we could use AI to automate API integrations for developers. This year, our vision became much bigger—we realized we wanted to automate repetitive work for everyone, not just API integrations for developers,” Frazer wrote.

Frazer continued, “Work automation makes people’s jobs 10 times more enjoyable. Thousands of DryMerge users save hours every day by automating CRM data entry, support requests, targeted outbound calls, web research, and more. We think what our users do is amazing, and we spend almost all of our time helping them save more time.”

According to a press release, the corporate has received funding from Y Combinator, Garage Capital, Goodwater Capital, Ritual Capital, and Breakpoint Capital. It has also received angel investments from Umur Cubuku of Citus Data, JJ Fiegelman of Way Up, Kulveer Taggar of Zeus, and Nate Matherson of Positional, amongst others.

According to At first, the couple was unsure about their enterprisefuture. It took them a while to work out the best way to construct a product that may be useful to many users.

“…I’m a fairly young founder—I dropped out of Yale to build a company, and my co-founder Sam just graduated from the University of Wisconsin,” Frazer wrote on his LinkedIn page. His early confidence in what they were working on could border on arrogance, until he modified after receiving feedback.

Frazer continued: “I knew very little about how people worked, what problems they had, and how to solve them—and importantly, I didn’t care—I figured it was enough to build some cool technology and watch users come out of nowhere.”

Frazer concluded, “It wasn’t until halfway through that we realized that ‘cool tech’ was a useless value proposition—we had to talk to over 100 people from different segments like customer success, support, other founders, etc. before we had a solid picture of what people’s actual workflows looked like, and only then did we start building something valuable.”

The couple was also recent participants of the thirty eighth Demo Da Y Combinatory. In its blog post concerning the event, Y Combinator guarantees to speculate in each company it selects to participate in the YC Winter 2024 Batch for the corporate’s entire life. Out of greater than 27,000 applications, only 260 corporations were chosen, making its acceptance rate of lower than 1% one in every of the corporate’s most selective metrics. Y Combinator is increasingly specializing in corporations that leverage AI to facilitate practical applications of AI technologies and huge language models, which perfectly describes DryMerge’s mission and purpose.

According to , when their product works, users have a much easier time. While there are occasional mistakes, resembling the platform misunderstanding a user’s command or request, the platform still has potential. However, it’s one in every of the newest entries in an increasingly crowded platform-as-a-service integration market that’s currently expected to achieve $2.7 billion in market share by the tip of 2024.

However, Frazer is confident that he’ll have the option to realize a foothold in the market, regardless that his current user base is around 2,000.

“Our users range from online fashion retailers to school administrators to asset managers—the vast majority of whom have never touched a single line of code,” Frazer said. “They use us to save hours a day on tasks ranging from customer service automation to data entry to customer relationship management.”

Frazer continued, “We believe there is a huge opportunity for enterprise in simplifying automation and delivering easy-to-use tools that empower non-technical people.”


This article was originally published on : www.blackenterprise.com
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Starbucks North America CEO Michael Conway retires

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Starbucks, Black History Month


Starbucks North America CEO Michael Conway, who was appointed to the position in April after the corporate struggled with weak demand for its pricey coffee drinks in addition to ongoing customer boycotts over its ties to Israel and treatment of the coffee chain’s employees, he retired.

According to , Conway will remain with Starbucks North America in an advisory role through the top of 2024. Previously, as the corporate’s group president, Conway oversaw Starbucks’ international and channel growth.

In July, then-Starbucks CEO Laxman Narasimhan indirectly pointed on the role the boycott of Israel’s bombing of Gaza played, saying through the company’s quarterly earnings conference call: “Headwinds continue in the Middle East, Southeast Asia, parts of Europe where there are widespread misconceptions about our brand.”

Though Vox’s Starbucks December 2023 Issues Analysis did circuitously blame the coffee chain’s problems on boycotts, but they can’t be completely ruled out as one in every of many aspects chargeable for the corporate’s lack of $1$1 billion market value.

But some experts, like Allison Horton, head of analytics at Memo, say Starbucks’ troubles stem from a rather more pervasive problem: customers aren’t concerned with its products.

“Last year’s success for Red Cup Day was likely due in part to heightened awareness of the event — as evidenced by increased public engagement with news about the promotion,” Horton said. “We don’t see news readership data indicating that this year’s decline is strictly correlated with labor strikes or boycotts, but rather due to lower consumer awareness and general interest.”

As for Conway, Starbucks opted not to rent a successor, as a substitute naming Sara Trilling, president of Starbucks North America, to move up retail operations for the North American market. According to , Conway’s retirement is one other change at Starbucks after Brian Niccol, former CEO of Chipotle, was appointed as the brand new CEO of Starbucks.

In an open letter, Niccol turned his attention to changing the culture at Starbucks.

“We are committed to elevating the in-store experience — ensuring that our spaces reflect the sights, smells and sounds that define Starbucks,” Niccol wrote.

Niccol added: “Our stores shall be lingering spaces with comfortable seating, thoughtful design and a transparent distinction between grab-and-go and dine-in options.

Niccol also said he desires to “spend time in our stores and support centers, meet with key partners and suppliers, and work with our team to take those critical first steps.” He also believes the Starbucks experience needs an update, saying that visiting a Starbucks within the U.S. “can feel transactional, the menu can feel overwhelming, the product is inconsistent, the wait is too long, or the handover is too hectic. These moments are opportunities for us to do better.”


This article was originally published on : www.blackenterprise.com
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JAY-Z Cuts Ribbon at Fanatics Sportsbook Opening in Jersey

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Brooklyn-born billionaire JAY-Z officially entered the sports betting industry with the grand opening of the primary Fanatics Sportsbook at the Ocean Casino Resort in Atlantic City.

The “Hard Knock Life” announcer cut the ribbon while his partner in the enterprise, Fanatics founder and CEO Michael Rubin, was there together with Fanatics Betting and Gaming CEO Matt King and Ocean Casino Resort CEO Bill Callahan at the Sept. 15 event.

According to , immediately after the ribbon-cutting ceremony, 15-time PGA golfer Justin Thomas was the primary person to place bet at the venue. He placed a $100 bet on his alma mater, the Crimson Tide, to win the NCAA football championship.

Although the ribbon-cutting ceremony only recently took place, the 1,100-square-meter facility has been open since September 5.

announced that Quavo, Jalen Rose, Dez Bryant and Ryan Clark Also attended.

JAY-Z has greater plans for the betting industry.

Two years ago, JAY-Z and his group Roc Nation joined SL Green and Caesars Entertainment announce they try to open a brand new, state-of-the-art gaming facility at 1515 Broadway in Times Square, New York City. Roc Nation has taken out promoting in several distinguished New York publications, including , , and in an open letter addressing “conflicting parties” attempting to “spread disinformation” about their casino plans.

A trio of independent corporations imagine the property, which will likely be called Caesars Palace Times Square, cause seven million recent visitors to Times Square. Native New Yorkers and tourists will bring billions of dollars in economic advantages to Broadway and surrounding businesses.

No public decision has yet been made regarding opening a casino in the town center.


This article was originally published on : www.blackenterprise.com
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