Kendrick Lamar Releases Surprise Album ‘GNX’; group chats are going crazy

There are few things more exciting than receiving an infinite barrage of text messages at the very same time in numerous group chats. This normally implies that something vital has happened in popular culture. Well, the exact same thing happened about noon on November 22, within the yr of our Lord two thousand and twenty-four. Kendrick Lamar Duckworth, higher often called Kendrick Lamar, released the album “GNX”, nod towards Buick Grand National Regal GNXa rare muscle automobile released in 1987 – which also happens to be the yr Kendrick was born.

“GNX” is coming to the tip of what has been a banner yr for Kendrick Lamar. From epic diss records geared toward Drake, to creating the largest song of his profession (and a Drake diss track) on “Not Like Us”, to the “Pop Out” concert streaming live to tell the tale Amazon Prime, Kendrick won this yr. He even received seven Grammy nominations, mostly for “Not Like Us.” And this victory will proceed in the brand new yr. In September, it was announced that Kendrick would stay Super Bowl 2025 headliner will happen in New Orleans. This announcement sparked some controversy and comments from several New Orleans legends similar to Juvenile and most notably Lil Wayne, who felt disrespected; Kendrick immediately refers to this topic within the opening song of the album (all stylized in lower case), “wacced out murals”.

The thing is, Kendrick didn’t sleep for many of 2024. And then, while the remaining of us were minding our own business, listening to other albums that had just dropped, like Ice Cube’s “Man Down,” I began receiving text after text… and I knew that would only mean that something vital happened.

At this point in my life (and possibly even yours), Kendrick Lamar releases are a drop-everything-and-listen event. I immediately went to the streaming service, launched “GNX” and pressed “Play”.

I need to admit that the primary time I heard the album I used to be a bit confused. Kendrick has probably never been more popular or famous; if there was ever a time to drag a Kanye West and release his own version of “My Beautiful Dark Twisted Fantasy” – an album largely produced as Kanye’s best and most representative of Kanye’s greatness – now could be the time. “GNX” has a far more modern West Coast vibe and is certainly more for his die-hard fans than anyone who just began gaining attention due to his beef with Drake. Maybe that was the purpose; possibly not.

Either way, I can imagine that folks whose favorite lines are “OV-Ho” won’t be immediately thrilled. I wasn’t immediately blown away (though very amused by how sensitive Kendrick is to what people say about him on social media, well, everyone), but as is all the time the case with Kendrick albums, repeated listens are likely to correct any immediate monotony that I even have about his projects. For example, now that I’ve listened to it just a few times, I can not wait to listen to black college bands playing “tv off” style, which seems like a cousin of “Not Like Us.” The Shoot, Bayou Classic, which also takes place yearly in New Orleans on Thanksgiving Day, stands out as the first time we hear a band playing “TV off.”

Since the album didn’t come out long enough to be reviewed, group chats and social media were abuzz with immediate reactions. This is the a part of music releases I really like, where everyone seems to be listening to the identical thing, offering premature takes that will not even delay the following day. I’m not different; I’m sure I’ll say something about this album that can sound silly by Monday. Shoot, I can have already done it. But that is what happens when great artists release music. We spend time with others after which we refer to them, analyze them, criticize them, praise them, destroy them and let all our prejudices fly free. Love it.

It’s value noting that certainly one of Drake’s diss tracks that did not appear during last summer’s fracas was titled “The Heart Part 6,” and was an apparent try to usurp Kendrick’s pre-album practice of removing a non-album song titled “The Heart.” Well, Kendrick has a song on his recent album called, you guessed it, “The Heart, Pt. 6,” which I feel will probably be released soon Drake. Good job, Kenny.

Argue.