Harris’ 100 Days of Campaign Action Heads to Florida

With the overall election officially 100 days away, the campaign has focused its efforts around a “100 Days of Action” weekend that features Florida, typically a Republican stronghold.

Harris’ campaign efforts in Florida began in earnest on July 26, according to . Her goal was to turn the state around, using a spread of methods, by winning over the roughly 30% of undecided voters.

Jasmine Burney Clark, Harris’ Florida campaign director, told the outlet that Florida is a key battleground state for them and that they’re determined to win.

“We are working for every vote in this state … we are determined to win it,” Clark told .

True to their word, Clark and the remaining of the Harris campaign recruited 7,000 volunteerss to join in Florida within the 72 hours immediately after Harris announced her candidacy for president. Local Democratic campaign staff told the outlet they hadn’t seen such energy and excitement because the Obama campaign.

Jennifer Griffith, chairwoman of the Pinellas County Democratic Executive Committee, said original plans had to be expanded to accommodate the anticipated number of staff.

“I’ve never seen anything like this. We’ve had to add a second shift on Saturday and two more on Sunday because more people are trying to sign up. Our office capacity is 55 people,” Griffith said.

The campaign is actively targeting voters who’ve disaffiliated or should not party members, who research suggests could potentially be influenced by Harris’s message. These voters are moderate, concerned primarily with economic and academic issues, and support family planning and reproductive selection, which Trump’s platform doesn’t emphasize, according to Tara Newsom, director of the Center for Civic Learning and Community Engagement at St. Petersburg College.

“Harris provides a sharp contrast to Trump, who adopts a far-right message that sounds like a grievance party, which makes Harris’ optics much more moderate,” Newsom said.

According to the Harris campaign, too determined not to repeat the Clinton campaign’s mistake and implemented an analogous playbook in Wisconsin, one other state the campaign sees as a battleground.

At a rally in West Allis on July 23, Harris told the group how necessary she thought Wisconsin was in electing the subsequent president of the United States of America. “The road to the White House goes through Wisconsin, and we’re counting on you here in Milwaukee.”

Harris officially launched her campaign in Wisconsin, which Julia Azari, a political science professor at Marquette University, said is a major difference between Harris’ campaign and Clinton’s in 2016.

For Azari, that is “a direct response to any inevitable comparisons to Hillary Clinton’s campaign and much of the criticism. (Clinton, tellingly, did not campaign in Wisconsin.) I think it illustrates the likelihood that this will be a tipping point state.”