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Dear J. Cole, I owe you an apology. My mistake, brother.
It’s been almost a month since a certain Jermaine Lamarr Cole, higher referred to as J. Cole, turned the world of hip-hop the other way up. After releasing a response album titled “7 Minute Drill” (on a surprise album titled “Might Delete Later”) to Kendrick Lamar’s verse on Metro Boomin and Future’s album “Like That”, Cole took the stage on the Dreamville Festival on April 7 and apologized Kendrick and his fans for doing something (probably making a half-diss track) that was out of character for his soul. He recorded this song since it’s what the streets wanted; J. Cole is well probably the greatest rappers in the sport and has spent most of his profession letting everyone know that they don’t need to smoke with him. And then the smoke appeared and flew away in an honest, authentic way, nevertheless it felt… strange. Of all of the individuals who would withdraw from the hip-hop battle, J. Cole can be the last person you would expect him to achieve this.
The streets were offended. Annoyed. We felt cheated. Cheated. Run amok. How could J. Cole, the very best equipped and beefiest of the three, back out of this? And yes? It’s been a protracted time since an artist has irritated me a lot. And apologize in such a public way on stage and all that? It was such an odd and unexpected thing that I think it’s protected to say that the majority of us didn’t think there can be any comeback from this move. It was definitely one of the vital memorable events of my hip-hop life and I was alive when Tupac and Biggie were murdered.
And then something happened. Drake released “Push Ups” and “Taylor Made Freestyle.” Great records, although AI Tupac and Snoop are an interesting selection and for a second Drake looked like he was on his last legs; he rapped and shouted out the diminutive Compton MC and for a split second everyone thought Drake might still have it.
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Meanwhile, we’ve not heard from J. Cole for a month, and he is not any longer perceived as soft and banal, but has develop into one of the vital prescient and astute market analysts of all time. Instead of looking weak, Cole looks like a genius. He’s the smart guy in all of this, who assessed the situation, realized he never wanted this, and properly (and maturely) decided to bow out gracefully. Even “The Apology” doesn’t have that sting anymore because the words “OV-Hoe,” pedophile, wife-beater and youngsters’s names were thrown into the combination. While Drake’s “Family Matters” record was cool, Kendrick’s “Meet the Grahams” was one of the vital irreverent things I’ve ever heard in my life and remember, I grew up with Tupac’s record “Hit them.” And like Tupac’s record, Kendrick actually abandoned club bop with “Not Like Us,” which I heard in a club someday. I mean, I do not know where that is going, but I feel like J. Cole made absolutely the smartest move by deciding to persist with his profession plan and move in that direction.
J. Cole, my bad. I felt like you looked soft here and because it seems, you just knew higher. You tell us that your decision to reply wasn’t what you really wanted, so I’ll take it at face value, but I’ll assume you also realized that Drake and Kendrick, for lack of a greater word, are, crazy and running around with no brakes . This argument could easily last so long as Kendrick’s anger lasts, and because it seems real, Kendrick could also be in it for the long haul.
The thing is, Cole, my bad, brother. You do not know me – I gave you the peace sign at a concert in New York in 2010, but I don’t think you saw it. Anyway, sorry for questioning your methods. You were right, family. You got it. I’ll return to waiting for “The Fall Off.”
Okay thanks. Goodbye.