Business and Finance
Black-owned coffee shop grows for people. Coffee plans reopen
A Black-owned coffee shop in Reno, Nevada, announced plans to reopen the coffee shop after a difficult setback in May 2024. A automobile struck the unique bakery, forcing the owner of Rising for People Coffee to temporarily close the coffee shop.
“Like a phoenix rising from the ashes, we are back stronger than ever, committed to our customers and community,” says founder and owner Sky Jones.
Jones confirmed that Rising for People Coffee will reopen in a brand new space in Midtown Reno in early 2025. Even with the brand new location and renewed strength, Jones says the corporate stays committed to its mission of sustainability, social impact and high-quality coffee .
From farmers market to stationary store
Rising for People Coffee launched online in 2022 after which expanded to local farmers markets. Jones has gained tremendous community support through partnerships with local businesses and involvement in area people events, including Reno Black Business Proclamation Day and Reno Food and Beverage Week.
Rising for People Coffee is exclusive since it focuses on sustainability and intentionally supporting small, family-owned coffee farms. The company strives to work with farms that use natural, chemical-free farming methods and prioritize fair trade practices. Jones adds that along with supporting farms which have adopted chemical-free practices, the corporate is committed to providing farmers with a living wage and supporting women-owned farms to make sure gender equality within the coffee industry.
Jones is launching a crowdfunding campaign to assist make the transition smooth
When Rising for People Coffee reopens on the Midtown Coffee Shop, it should be the primary time in Reno that an on-demand roasting service can be available: freshly roasted beans in an energy-efficient, gas-free electric roaster that aligns with the corporate’s goal of reducing its carbon footprint.
Jones has launched a crowdfunding campaign for the brand new coffee shop, which centers around loyal customers as investors. Its goal is to boost $50,000 by the tip of 2024.
Each donation level offers discounts on merchandise, personalized coffee blends, and exclusive tastings. Jones says this unlocks rewards value as much as $420 in store credit.
“The funds will help equip the new location and ensure a smooth transition,” the press release said. “To contribute, please visit this to combine or text “RisePeople” to 53-555.”
The recent coffee shop can be situated at 121 Vesta Street in Midtown, which Jones describes as a “vibrant neighborhood ripe for growth.”