WNBA earnings are rising, but will they be enough? The real story behind the numbers – the essence

When Angel Reese signed with the Chicago Sky and was chosen seventh overall in the 2024 WNBA draft, it entered a league completely different than five years ago. The compensation landscape has modified dramatically – but let’s be honest about whether these changes are truly transformational or simply an incremental step towards what these athletes deserve.

The raw numbers tell the story of progress. 2024 WNBA season boasts the highest earnings in the history of the leagueand top players will be capable of earn as much as $241,984. Supermax pay has increased 94% since 2019, when the league’s elite players reached $121,500. Even minimum wage for newbies increased to $64,154 – greater than double the amount in 2019. But that is where it gets complicated. While The WNBA salary cap has reached $1.4 million per team in 2024, The NBA salary cap is $140 million. Yes, you read that right. And before anyone makes the “but revenue” argument, let’s acknowledge that even after accounting for differences in league revenue, WNBA players receive about 33% of the league’s revenue, while NBA players receive about 50%.

For most WNBA players, to make it work, meaning playing year-round. According to AP, about 50% of players also compete abroad during the WNBA off-season. Stars like Breanna Stewart and A’ja Wilson can fetch top dollar in each markets, but this double duty comes at a value – physical fatigue, time away from family and the mental strain of never really having an off-season season.

Marketing dollars tell a totally different story. League Collective labor agreement for 2020 included provisions for increased marketing opportunities, but in 2023, only a handful of players have signed deals with major brands. Meanwhile, Caitlin Clark’s NIL valuation has reached $3.1 million before she even declared for the WNBA draft – highlighting each the potential and the disparity in how women’s basketball talent is valued.

The racial dynamics are particularly striking. In the league where over 60% of gamers are black womenthe conversation around fair pay is not only about gender – it’s about racial equality in sports. When we discuss WNBA salaries, we’re talking about undervaluing the work of Black women, and it is a story that reverberates far beyond the basketball court.

The league has taken steps in the right direction. The latest CBA introduces progressive elements similar to fully paid maternity leave, improved travel accommodations and potential income sharing opportunities. These changes come after years of player activism, led by women like Angel McCoughtry and Nneka Ogwumike who weren’t afraid to demand higher.

But let’s be clear, higher than before does not imply ok. When the WNBA minimum salary is barely above median household income in the USwe’re not only talking about the gender pay gap – we’re talking about the fundamental devaluation of girls’s skilled sport.

The query is not whether WNBA players should be grateful for these raises. The query is why, in 2024, we still have to make the case for fair compensation for skilled athletes who consistently produce world-class results, drive civil conversations, and encourage the next generation of athletes.

Pay rises are the starting, not the end. As viewership increased, the 2024 WNBA Finals saw: Viewership increase by 115%. in comparison with the previous 12 months – the pace of real changes is gaining momentum. The numbers are growing, yes, but until they reflect the true value these athletes bring to the game, our work isn’t done.