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Angel Reese signs sponsorship deal with Reese’s chocolate

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WNBA star Angel Reese could have found the proper sponsor. This week, the Chicago Sky forward announced an official partnership with the Hershey Company’s Reese’s candy. The chocolate maker is teaming up with the WNBA Rookie of the Year to release “Reese’s Pieces” – a limited edition gadget collection.

“The fans really made this happen,” Reese said in a press release. “This collection is for my Reese’s Pieces — who have been with me every step of the way, and the design elements combine the things I love — basketball, style and, of course, Reese’s!”

While the collaboration seems obvious, the basketball star revealed that as a part of the deal, she and her independent management team 4 years to attainFollowing LSU’s win over the Indiana Fever, Reese’s fans began calling themselves “Reese’s Pieces,” which quickly led to fans asking when the chocolate brand would begin collaborating with the previous LSU player.

“The connection between my name and the Reese’s brand was obvious, but it went deeper,” she added, to the conference room“My fans started calling themselves ‘Reese’s Pieces,’ and after I started seeing it on social media, I started talking to some of them about it.”

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In honor of their highly anticipated collaboration, the duo has released a limited-edition Angel Reese x Reese’s Pieces Logo Collection on the basketball player’s jersey. official website. Two more capsule collections are planned. The first edition includes a spread of crop tops, T-shirts, caps and hoodies featuring the refreshed “Reese’s Pieces” logo.

“I wanted to deliver something they could be proud to wear this season,” Reese said of the gathering. “We worked as quickly as possible with Reese to create a collection that truly reflects who I am—bold, vibrant, and unapologetically myself.”

Future drops will reportedly include custom jersey designs and merchandise, including the timeless Reese’s Peanut Butter Cup design. Reese’s partnership with the Hershey Company is just one among the athlete’s many brand endorsements. Before joining the WNBA, Reese reportedly earned $1.8 million in NIL deals through endorsements with Reebok, Airbnb, Beats by Dre, and others.

“I’ve learned so much about the business side of things and how to be strategic with my brand partners. It’s about aligning with brands that reflect who I am on and off the field, and Reese’s is a great example of that,” she said. “It’s definitely one of those ‘pinch me’ moments where everything feels like it’s coming full circle.”

Shop the Reese’s Pieces collection now at theangelreese.com.

This article was originally published on : thegrio.com

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