Fitness

Candace Parker opens a free outdoor fitness facility in Atlanta

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Atlanta has a brand recent outdoor fitness facility because of seven-time WNBA All-Star Candace Parker’s collaboration with Muscle Milk’s The Lifting Project.

On March 13, the Muscle Milk fitness court opened at DH Stanton Park provides a protected space for community members to exercise and have interaction in circuit training suitable for all fitness levels.

“I think Atlanta has given me so much,” Parker told Fox 5. “I think anyone can benefit from having a place where they can exercise, stay healthy and get fit.”

The Muscle Milk Project goals to extend the supply of internal and external strength through cause-based initiatives. The fitness court is an extension of this program.

In June 2023, Project Lifting he dragged Parker and the National Fitness Campaign, which goals to assist communities across the country lead healthy lifestyles. Muscle Milk invited exercisers to vote on the situation of a recent, 24-hour fitness court. The three finalists were Los Angeles, Orlando and Atlanta because of population density and the necessity for accessible outdoor fitness infrastructure.

Plans for the fitness court included accessible exercises designed for all levels to offer a full-body workout in minutes, seven zones where visitors could cycle, including core, squats, lunges, upper body push/pull, circuits agility and back strengthening.

“Exercising and rebuilding muscle is an important part of my daily program,” Parker said on the time. “Increasing access to effective fitness is extremely important to me, so I couldn’t be happier to play a role in creating this fitness center where people have a convenient space to sweat it out.”

Milk for muscles launched a cause-based lift project in March 2022 and her partner is Parker. PepsiCo press release. announced this initiative together with the subsequent installment of the “Own Your Power” campaign. The brand highlighted the basketball legend in its 360 consumer engagement campaign, highlighting “the challenges, recent routines, commitments and responsibilities that include time, but additionally the opportunities to enhance, grow stronger, exhibit resilience and lead with strength day by day. ”

Project Lifting encouraged fitness enthusiasts to participate in a competition in which that they had a likelihood to change into a certified strength coach.


This article was originally published on : www.blackenterprise.com

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