Cowboy fashion is popular now thanks to Beyoncé

Can the Church hear “amen” and “yee-haw”? With latest music, Beyoncé sets off on a journey to her Texas roots and southern charm, and the singer begins a cowboy madness on this planet of fashion.

The growing popularity of cowboy items, including boots, hats and all things denim, appears to be due to Beyoncé’s influence on her move into country music. With the discharge of two latest singles, “16 Carriages” and “Texas Hold ‘Em,” on Super Bowl Sunday, the cowboy effect was in full swing. According to fashion experts at BooHoo, Beyoncé is leading the way in which bring country dressing to the mainstream.

Thanks to its influence, Google searches for “cowboy hat” increased by 212.5% ​​after Verizon’s Super Bowl ad, according to a report by the fashion brand. Beyoncé also appeared in a turquoise bolo tie within the prolonged clip, which also saw a 566% increase in searches for “bolo tie.”

The founding father of Cécred has previously spoken a few latest era within the country. Before releasing the surprise song, Beyoncé arrived on the 2024 Grammy Awards in cowboy style and a white cowboy hat that complemented her platinum blonde hair. Her long-awaited latest album, now often known as Act II of Renaissance, will probably be released on March 29. The Grammy winner is known for educating her fans concerning the dress code during her recent tour, encouraging concert-goers to dress in silver to match their outfit. disco, futuristic design theme.

Now fans will probably be styled in head-to-toe cowboy chic when she starts performing again. This also applies to cowboy boots, for which searches increased by 163%. Beyoncé not only sets latest fashion trends, but in addition breaks music records along with her latest project. She has already develop into the primary Black woman to top Billboard’s Hot Country Songs chart, and with the discharge of the remainder of her music this 12 months, she’s going to have a good greater impact on the culture.