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Black sportswear brands for your 2024 fitness journey

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As we enter 2024, fitness goals are on the forefront of many minds. However, for Black women, finding activewear that’s stylish, functional, and celebrates our unique bodies could be a challenge. Fortunately, there may be a growing variety of Black-owned sportswear brands which might be changing the sport.

These brands don’t just make clothes; they create movement. They are driven by a passion for fitness, a love of community and a commitment to the national team. They show the world that Black women are powerful, beautiful and should feel confident in their very own skin, no matter their size, shape or ability level. Whether you are a seasoned athlete or simply starting out, listed below are 10 Black-owned activewear brands that can enable you to achieve your 2024 fitness goals in style.

Vertical sportswear

With the goal of constructing it easier for people to look good, feel good and do good, Vertical Activewear embodies a conscious approach to fashion and fitness. Guided by eco-friendly practices, they use plant-based and recycled materials to create their clothing, actively reducing plastic waste and creating stylish, sustainable activewear right in Atlanta, Georgia.

My only match

My Solely Fit, founded by Haitian, Nigerian and American Stefania Okolie, goals to empower women to embrace their shapes and find joy in movement. With a concentrate on high-quality fabrics and slim matches, they provide a classy range of sportswear to suit every taste

Even

JoJa, co-founded by model Jasmine Tookes, seamlessly combines sportswear with style. Created with each performance and fashion in mind, JoJa activewear is available in quite a lot of stunning colours that appeal to celebrities and on a regular basis athletes alike.

Official STRIPT

Founded by DMV designer Ari Davis, STRIPT is the go-to brand for women who intend to make a daring fashion statement each out and in of the gym. With striking designs that catch the attention and high-quality materials ensuring lasting comfort during workouts or evenings out, STRIPT offers versatile clothes that suit every woman’s style and figure, emphasizing inclusivity and universal size.

Lady Jak

Founded in 2018 by fitness expert Dami Howells, the brand’s mission is to advertise Black representation within the fitness world, while encouraging everyone to feel confident and comfy of their fitness journey, while having fun with the mixture of fashion and performance in London clothing sports.

Scorpio Match

This Black-owned and women-owned brand is a favourite amongst environmentally conscious athletes. Their activewear, constructed from recycled materials and organic cotton, seamlessly combines comfort and elegance, encouraging people to each appear and feel their best by making sustainable fashion decisions.

Sports OTG

OTG Athleisure is a number one luxury fitness apparel brand based in Columbia, SC, proudly Black-owned and veteran-owned, targeting lively women searching for stylish and functional athletic apparel for their lively lifestyles.

Hike loudly

Founded by Toyin Omisore, a Liberian-Nigerian American, Roam Loud is greater than just fashion; it is a celebration of black culture. Featuring daring colours and styles, their signature sportswear not only adds style to your wardrobe, but in addition serves as inspiration and a source of strength.

Sports exercises

Founded by Yvonne Bulimo, who draws inspiration from her Kenyan and American heritage, Zoezi offers activewear constructed from high-quality materials, designed to maintain you cool and comfy during your workouts. With a mixture of Afrocentric creativity and modern design, Zoezi inspires fitness enthusiasts to not only look good, but in addition have a good time, feel great and stay motivated.

Actively black

Founded by former skilled basketball player Lanny Smith, Actively Black is a sports and leisurewear brand that promotes inclusivity with a wide selection of sizes and styles, promoting confidence and luxury for all. The brand transcends fashion, dedicating itself to uplifting the black community through various initiatives, making it greater than only a clothing brand, but a robust movement with a mission.

This article was originally published on : www.essence.com
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Former LA Fitness Employee Files Discrimination Complaint After Being Told His Afro Didn’t Meet Standards – Essence

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A former sales associate at an LA Fitness store in Slidell, Louisiana, filed a discrimination criticism after being informed in a text message that she was being faraway from her work schedule because her hair “does not meet the LA FITNESS STANDARDS for an afro.” In addition to calling 26-12 months-old Aireial Mack’s afro unprofessional, the text message said, “We want to look stylish. We don’t want to give away an-ger style, don’t take it the wrong way, just change it.” According to SpokesmanMack complained to the gym’s CEO, Mark Mayeux, and was fired a couple of days later. In March, Mack filed a criticism with the Louisiana Commission on Human Rights against LA Fitness. Mack claims that the text message incident wasn’t the one racist thing that happened to her at work, and that she commonly needed to cope with racism from her white coworkers. At one point, Mack claims that a coworker said, “Doesn’t she look good for a black girl? Look at her butt.” With all the evidence Mack presented to the commission, the agency found that LA Fitness violated Title VII of the Civil Rights Act “because (Mack) was taken off the schedule because of her natural hair.” Mack was subsequently served with a “right to sue” declaration by the Equal Employment Opportunity Commission. Of course, LA Fitness denies racism and stated that Mack was fired due to her excessive sick days and poor work ethic. It looks like they’ll need to prove all this in court, because that is where Mack says they’ll next see her.

This article was originally published on : www.essence.com
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6 Beginner Workouts That Will Help You Start Your Fitness Adventure

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A fitness journey is something that folks start for various reasons. It might be to get the body of your dreams, to take care of a healthy heart, or to have the energy to maintain up along with your kids. Regardless of the explanation you select to hitch the fitness family, it’s a commendable step.

One of the most important challenges some people face in the case of finding time to exercise is determining what exercises to do. Let’s not get into how embarrassing it might be if you’re trudging through the gym attempting to learn learn how to use the equipment.

As with any latest skill you develop, stepping into good physical shape takes patience, persistence, and time. That said, it’s an excellent idea to start out with easy workouts until you begin constructing strength and momentum.

When you exercise, you furthermore may need to take into consideration your goals and the exercises that may assist you achieve them. Here are just a few so as to add to your latest fitness routine.

Low Intensity Cardio

As a beginner, chances are you’ll need to steadily work your way as much as cardio, which implies doing low-intensity cardio. By definition, low-intensity cardio is if you keep your heart rate at about 50% of its total capability during exercise. Common examples include jogging, brisk walking, biking, and swimming. The goal of low-intensity cardio is to burn calories without burning out quickly. As you catch up with to becoming a fitness skilled, you possibly can increase the intensity and push your limits.

15-30 second planks

It wouldn’t be fair if we didn’t warn you that doing a plank for even five seconds can feel such as you’ve been doing it for 50. While it’s not the simplest exercise, it offers loads of advantages, like improved posture, core strength, flexibility, and metabolism. As a beginner, you’ll probably want to start out with 15-30-second planks. Before you already know it, you’ll be holding a plank for a minute, even in case your arms are shaking the complete time. Planks are a single exercise you possibly can add to your workout routine.

30-minute dance workouts

Let’s be realistic—not everyone likes the gym and exercise, period. If that’s you, you possibly can try an alternate type of fitness like dancing. Exercise doesn’t should happen in a gym or involve doing push-ups each time. As a newbie attempting to make fitness a habit and lifestyle, start with something engaging and fun. There are tons of dance workout videos on YouTube you could access without cost, which give attention to various kinds of music and movement. It’s an important approach to burn calories and rejoice when you work out. Dancing can be considered an aerobic workout, so it’s also a type of cardio.

HIIT

If you’re feeling as much as it and need to work your entire body, try high-intensity interval training, also generally known as HIIT. You’ll do short bursts of intense workouts and, when you do them right, you’ll find yourself sweating. As a beginner, you possibly can watch just a few HIIT videos on YouTube. Tony Mitchell is a black woman with a YouTube channel that has a ton of clips which might be about 25 minutes long. Warning: If you do one among these, be prepared to be sore the following day.

Weights weighing five to 10 kilos

If one among your goals is to construct muscle, you should start lifting weights. Yes, you possibly can do that as a beginner! The secret is to start out with the lightest weights and steadily increase them. Weights start at two and a half kilos, so you possibly can test your strength. There are a wide range of weightlifting exercises you possibly can do, depending on which muscle group you should work. For example, if you should develop your glutes, you possibly can do reverse lunges while holding weights, or squats. To construct your middle and lower trapezius (or back muscles), you possibly can do bent-over rows with five-pound dumbbells. The benefit of lifting weights is you could construct muscle and burn calories at the identical time.

Pilates

You could also be accustomed to Pilates because Lori Harvey is a die-hard fan, but it surely’s an exercise anyone can try to succeed at. Pilates is a type of strength training that’s slower and more controlled than typical weightlifting. The goal of Pilates is to enhance muscle tone. If that’s your goal, consider getting involved. You can join a beginner Pilates class or copy a YouTube video to learn the fundamentals without cost in your mat at home.

This article was originally published on : www.essence.com
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‘Stay Focused’: Slim Lizzo Shows Progress on Her Fitness Journey

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Lizzo has been giving girls some real fitness inspiration currently.

The Grammy Award-winning singer has been drinking water, staying lively, hitting the gym, and minding her own business. She recently shared a video of herself doing a rowing/pull-up workout at two different times, or higher yet, two stages. In the primary clip, she tries her hand on the exercise, and within the second, a more confident Lizzo dominates the identical move, turning to the camera to nod in appreciation of her progress.

In her caption, she wanted to point out that her fans can even do amazing things, each within the gym and in on a regular basis life.

“If you’re reading this… remember you can do ANYTHING you put your mind to!” she wrote. “Focus, you can do it 💪🏾”

The 36-year-old, who had a troubled 2023 amid allegations of inappropriate behavior, has been focusing on working on herself and promoting her shapewear brand, Yitty, in 2024. Earlier this yr, she opened up about her fitness journey and the way she treats her body.

“I take time every day to show my body some love,” she said. “I never regret going for a walk or doing some pilates.”

She added: “I was methodical and lost weight very slowly.”

She also talked about moving away from body positivity, which has turn out to be very fashionable lately, towards “body neutrality,” the thought of ​​recognizing the belongings you appreciate about your body in addition to the belongings you do not like.

And while the “Special” singer has received a variety of feedback about her figure, including negative feedback about her past weight reduction, she has consistently advocated for embracing change, including on the subject of her physical appearance.

“It’s okay to change,” she noted on TikTok in 2021 in a video of her body transforming over time. “I love every stage my body goes through. The feats your body goes through every day to function are just iconic.”

We also love every step of Lizzo’s journey and the way she prioritizes movement and wellness throughout her journey. Keep up the nice work!


This article was originally published on : www.essence.com
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