Entertainment
“Beer Is Black History” is a limited edition Sacramento Kings – Andscape beer

Sacramento Kings fans got a Black History Month lesson in a can this month. Thanks to the unique cooperation of a local brewery Oak Park Brewery AND Hella coastal brewery from Oakland, California, OP Beam Hazy IPA was served in any respect home games during Black History Month. The union was brought together by a craft beer lifestyle brand Draft season as a part of the continuing “Beer is Black History” campaign.
The beer features African Queen hops imported from South Africa combined with New Zealand layered hops, a popular selection of many craft breweries resulting from its complex, dank aroma profile. There are also some stone fruit notes mixed with guava and citrus. This combination gives drinkers a less bitter, more juicy and fragrant experience, making the brew more appealing to individuals who don’t drink beer often, in addition to those that drink it often.
“We were all just thinking about what kind of mouthfeel we wanted and what notes we wanted to accentuate,” said Mario Benjamin, co-founder of Hella Coastal. “And at the same time, make it accessible.”
OP Beam debuted on February 7 throughout the Kings game against the Detroit Pistons. Fans learned concerning the collaboration during breaks in play through jumbotron interviews and were invited to go to the section where beer was sold.
“What’s great is that a lot of people that got here told us they didn’t even really drink beer, they simply got here because they watched it and saw it on the jumbotron and thought, ‘Oh, let’s leaf through that section and see what happens.’ . that they’re talking about,” said Kevin Irvin, co-founder of Draft Season. “They bought a beer, came back and let us know what they thought.”
The Kings lost the sport, however the beer won.
“It was also important to be able to educate and understand what the black history of beer means,” Irvin said.
The idea for Beer Is Black History was born a few months after Draft Season launched in October 2020. Draft Season was initially intended to offer craft beer lovers with clothes and accessories through which they might express themselves, very similar to sports fans have dozens of brands to select from. Their first drops included trucker hats, T-shirts and sweatshirts with beer-inspired logos and slogans. But as February 2021 approached, they desired to make a statement during Black History Month.
“I started doing some research and came across the entire story of how the first known beer recipe was created in 3900 BC in Mesopotamia by Sumerian black women,” said Draft Season co-founder Branden Peters. “I thought, oh, because I had no idea such a thing existed. We should tell this story, we should spread this message.”
Some historians claim that beer originated from the Sumerians, who were black because they called themselves “blackheads”, while others claim that they were North Africans and had black hair. Reports also say that beer was brewed throughout Africa before the recipe appeared in Mesopotamia. While all of this will likely be true, Penn Museum biomolecular archaeologist Patrick McGovern summed it up best when he said: Washington Post. that the primary beer probably got here from Africa, because that is where the primary people were.
“We had to have a real conversation about putting this in people’s faces and not tiptoeing around it,” Irvin said. “If we are going to fly this flag, we have to be brave.”
The statement was well received and spread quickly. The first capsule collection was designed by multi-tasking Atlanta designer (“International DJ/Event Curator/MC/Writer/Producer” based on his Instagram profile) Sean Falyon and was together with a lookbook featuring Grammy Award-winning rapper Killer Mike. This publication led to the “Beer Is Black History” campaign being introduced to Black-owned breweries across the country, who also bought into the message. In February 2022, draft season worked with three Black-owned breweries release “Beer Is Black History” brews, including one from Hella Coastal.
“When we met and started talking to each other, we felt like dudes we knew but didn’t know we knew,” said Benjamin, who was introduced to Draft Season by longtime reporter and craft beer expert Dennis “Ale Sharpton” Byron. Draft Season and the primary Hella Coastal collaboration, Overrated IPAwas released with great enthusiasm and its can art was appreciated by as certainly one of the highest 10 of 2022. “Everything was on the same page and we knew we wanted the same goal, which was to break down the barriers to what it looks like for Black people to own craft beer.”
Right now, Black ownership in craft beer is almost invisible. According to National Black Brewery AssociationAfrican American-owned breweries make up lower than 1% of the roughly 10,000 craft breweries operating within the United States, regardless that they account for 12% of beer drinkers.
“We don’t see enough of us in space,” Benjamin said, “so people will begin to get the impression that this is not the place for us. So I feel it’s really nearly creating that pathway and making those resources available in order that African Americans, men and ladies, and non-binary people can have access to those self same resources. But it also takes a lot of allyship for us to take it to the following level and really break down that barrier and the assumption that beer is just for the white guy with a beer belly and a beard. No, this is applicable to all of us and there is a lot behind it which you could learn from.
“When people just close Black and Brown breweries, they just miss out on what could have been,” said Rodg Little, co-owner of Oak Park Brewing. “Different cultures have different flavors. From my experience with the different cultures we work with, I know I’ve had some phenomenal beers.”
Since the vast majority of NBA players and lots of of their fans are Black, it might make sense for more Black-owned corporations to partner with NBA teams. If collaborations like OP Beam are successful, possibly it won’t be such an anomaly.
“Having ‘Beer is Black History’ front and center at the Golden 1 Center and having it on the jumbotron is the darkest thing that’s happened in the NBA since Craig Hodges wore a dashiki to the White House,” Peters said in 1991.
Entertainment
Pinterest debuts the “adapted” tribute to the black fashion

On the occasion of the Black History month, Pinterest began a visible campaign that honors history, the current influence and the way forward for black fashion.
February 3, Social Platform based on a pinboard exposed The “adapted” campaign. The initiative cooperating with Blackboard, his group of resources for black employees and allies, emphasizes how black fashion shapes heritage and invites everyone to start their very own journey to Pinterest.
The campaign accommodates short ads that show how black style is each generational and transformational, and at the same time emphasizes Pinterest as a key platform for improving personal taste and galvanizing inspiration from creation around the world.
“It gives me a lot of joy that Pinterest is a place where so many come to tell his own story – and feels taken into account and celebrated with who they are,” said the Director of Pinterest content and Blackboard Malik Ducard executive sponsor.
“This includes many people who adapt the way of defining and present their personal history through black fashion on our platform – attracting the heritage of the past to shape inspiration for the future. This black month of history, I am very proud that Pinterest raises the beautiful, powerful role of black fashion in the past, present and future of our society through a tailored campaign. “
Tailored has spots that honor Black Dandy, akin to fashion editor and stylist Ronald Burton III, who derive their well -matched story to imagine a chic take a look at the creator of the content from Brooklyn and the storyteller Joekenneth Museau. The 60-second place emphasizes how the black style is each generational and transformation, and the role of Pinterest in motion as a very important archive of its influence and resources for his innovation.
As a part of this campaign, Pinterest will present black artists and characters, emphasizing the unique ways during which they pour their personal style into the costumes. In addition, the Pinterest store will contain influential brands, offering users the opportunity to discover and buy them this month. As the black history progresses 2025, Pinterest users are encouraged to discover adapted ideas and inspiration in the application.
(Tagstranslate) Black month of history
Entertainment
Tiffany Pollard performs in the Mac’s Nude Lipstick – Essence campaign

Thanks to the kindness of Mac Cosmetics
Mac loves New York. And not only the location of their headquarters – and the house for the annual Viva Glam Billiard Dollar ball – also has been based since 1996. We are also talking about Tiffany “New York” Pollard. Television personality and “HBIC” are actually the face of the latest Nudes Mac campaign.
Like 28 latest ones Naked shadesIn their campaign “I ONDER Wear Mac” New York only wears a set Kissliquid jancolour powder In chestnut lined with grayaw Stone. “When you are naked, you can’t hide,” says New York solely.

So legendary acts – on icons reminiscent of Naomi Campbell and Mary J. Blige – a deckchair hidden in the archives returned on the shelf. In July, the brand again launched eight ceased shades of lipstick from the 90s. PotThe The most desired shade is stopped all time and cult Spice lips pencil– for his or her limited edition Bringbacks collection In honor of their fortieth anniversary.
Now neutral cohort, from Folio Down YashIN Hodgepodge Down PaspownYou can construct up or down, while giving a bodily look. “Most people think that I wear too much makeup, but I don’t care,” says New York, preferring the “super heavy” layers of contour, distinction, concealer and eyelashes. “Every makeup that I had the pleasure to work with since the days kept the arsenal full of maps around the set, so that I could always submit a request for every second.”
Often seen in two to 3 shades of lipstick at the same time, then he says that “Oyster Girl could not live without”, a freshwater pink shade. In addition, she reached for a light-weight beige rose, Honey, honeyand Velvet Teddy, which appears in the NUDES collection, but as a chilly Nice teddy bears. “I feel that” acts “bring out the best of everyone because they strengthen the natural contours of the mouth.”
Entertainment
Charlamagne Tha God blames Kendrick Lamara’s success for the outrageous Kanye West online crash

After a brief break from X, Kanye West returned this week with a series of controversial and disturbing tweets. Many of his posts concerned topics from Kamala Harris, his friendship with Donald Trump and Elon Musk, having “CONTROL” over his wife, and recently protesting that Sean “Diddy” Combs can be released from prison.
In the light of his last positions at X, Charlamagne Tha God, co-host of “The Breakfast Club”, believes that he knows the reason for the last spectacle of Kanye-Chęcie notes, and more precisely the desire to direct the attention of Kendrick Lamar. Charlamagne developed his perspective on February 7 during a discussion together with his co -hosting popular radio program.
Charlamagne began the conversation, coping with sudden support of Ye for Combs “after publishing messages such as” Free Puff “with others. Combs is currently in prison waiting for the trial.
He said, “You know, if he wants to go to Diddy, nothing bad about it, it is on him. But we realize that Kanye was acting all week because he envied Kendrick’s moment, right? “
Jess Chailive, co -host of “The Breakfast Club”, mentioned the recent YE claims that he was diagnosed with autism and that he was not likely bipolar. However, Charlamagne rejected these claims.
“It’s just a pursuit of attention,” said Charlamagne. “He does it because he is jealous of Kendrick’s moment. He regrets that he was because Kendrick has a moment to be a fertile artist who took out his number one OPP, Drake. Kanye regrets that it was at the moment, so he did all these antics to pay attention throughout the week, because he tries to encourage people to do exactly what they are doing now, and he says about him. But Kanye, this is a side to what Kendrick did on Sunday at Grammys and what Kendrick will do this Sunday at Super Bowl. “
Continuing the conversation, Jess Plavious turned to the shocking appearance of Grammys Kanye and Bianka. On the red carpet of censorship they appeared on the headlines after she took off the jacket and shook the “invisible” mini-not dressed, exposing her body to paparazzi.
In response, Charlamagne relied on the historical five victories of Grammy Kendrick Lamar.
“All these fools are cheap, meanwhile you reward people on this scene for their art like it used to be, Kanye,” said Charlamagne. “Kendrick Lamar was awarded five times for the DISS record for your first OPP, you would like you to be you. … we don’t care, Kanye. I don’t care that you are a billionaire, there are plenty of banal bandits. ”
Charlamagne will be on the right track because in February 2 interview In “The Download” with Justin Laboy Kanye had a rather disenchanted response to rapper Compton Kendrick Lamar, beating her common Nemesis, a rapper from Toronto Drake last yr.
He said, “I thought with Kendrick,” Man, why you – did you kill my Nemesis? Where are the movies, if it is not Drake? At least he took him off a bit. ”
Laboy asked you if he thinks Kendrick had finished Drake. He replied: “Yes, for now. You can never count Stepha Curry. This man can get 200 points in one song. “
You and Drake had beef again for a few years. It began to brew around 2018, when the artist Ye Push T won the battle with Drake, revealing that he had a secret son named Adonis. In subsequent years, Ye we and Drake swells over musical differences and loyalty problems.
As for the Charlamagne theory, fans had opinions about whether or not they agreed.
One he said“I actually agree. Entering the manic episode because the ego kills him. “
Someone who disagreed he said“It has nothing to do with Kendrick, you are simply crazy.”
The third that remained neutral wrote“It’s S – T is really sad that I see Lmao.”
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